Papa Murphy’s CHEESY STUFFED CRUST broadcast

ASK: Launch the new Cheesy Stuffed Crust pizza with a ground up spot that’s all about the pizza.
IDEA: Lean into social foodie content as a style to highly key features of this new pizza and the Take ‘n’ Bake difference in a way that’s gets the viewer into the pizza’s journey.
ROLE: Art Director lead from concept to delivery alongside Brittany Cooksey (AD), Nicole Gausman (CW) and director Joe Vella with Bayonet Media.